Marketing consulting for small businesses ready to grow smarter.
Built for small businesses that aren't ready for a full agency. Wave Marketing Co. offers one-on-one marketing consulting in New York's Capital Region and Sarasota, Florida: expert strategy, a clear plan and real guidance, starting at $299 per month.
Know exactly what to do, and why.
Most small businesses don't need to spend more on marketing. They need to spend smarter. We look at what you're doing today, find what's working and what's wasting money, and give you a clear, step-by-step plan you can carry out yourself or with your team.
The same data-driven strategy our full-service clients get, at a price that fits where you are today.
Most small businesses are marketing without a map.
Consulting gives you a plan, so every dollar and every hour you spend on marketing actually moves your business forward.
of small business owners don't have a marketing plan
OutboundEngine surveywould rather spend their time on other parts of their business than on marketing
OutboundEngine surveyExpert guidance, your way.
Marketing audit
An honest look at your social, website, ads and brand: what's working and what isn't.
A clear plan
A step-by-step strategy built around your goals, your budget and your time.
One-on-one sessions
Work directly with our founder to answer questions and keep your plan on track.
Room to grow
When you're ready, our team can take over any piece of your marketing.
Not sure where to start? Your first call is free.
Consulting or full-service? Here's how to choose.
Consulting is a great fit if…
- You're working with a smaller marketing budget
- You or your team want to handle the day-to-day
- You need a clear plan before investing more
- You're just starting out or rethinking your marketing
Full-service is better if…
- You'd rather hand marketing off completely
- You want content, ads and reporting done for you
- You're ready to scale quickly
- You don't have time to carry out a plan
Ready to work with us?
Our most budget-friendly way to work with Wave, made for small businesses.
Starting at
About a third of the cost of full-service management, with the same expert strategy behind it. Every plan is built around your business and your goals, and we'll confirm your price on a free consultation call.
Book a free consultation →Busy? Get an instant proposal with pricing before we meet.
Get instant pricing →From first call to clear plan.
Free intro call
We learn about your business, your goals and your budget in 30 minutes, with no obligation.
Audit & plan
We review your current marketing and build a clear, prioritized plan for what to do next.
Guide & grow
We meet with you to keep the plan on track, answer questions and adjust as you grow.
Questions, answered.
What business owners ask before booking a consulting session.
Updated October 2026
Marketing consulting gives you expert strategy without hiring a full agency. We review your current marketing, build a clear plan around your goals and budget, and coach you or your team on how to carry it out, so you get professional direction while keeping costs low.
Marketing consulting starts at $299 per month. It's our most budget-friendly way to work with Wave, made for small businesses, and we'll confirm the right level of support on your free consultation call.
Consulting is a great fit if you have a small budget, want to keep marketing in-house, or need a clear plan before investing in a full-service agency. If you'd rather have us do the work for you, our managed services are the better fit.
Yes. Many businesses start with consulting, then bring in our team for social media, ads, websites or branding as they grow. Your strategy carries over, so nothing is wasted.
Yes. We work with businesses throughout New York's Capital Region, including Albany, Saratoga Springs, Troy, Schenectady, Clifton Park and Latham, and in Sarasota, Lakewood Ranch and Bradenton, Florida. Consulting sessions can also happen virtually for clients anywhere in the U.S.
Grow smarter, not more expensive.
Book a free consultation, or if you're busy, get an instant proposal with pricing before we meet. We take on a limited number of consulting clients each month.