Marketing that's proven, not guessed.
Wave Marketing Co. is a women-owned, data-driven marketing agency for businesses in New York's Capital Region and Sarasota, Florida. Social media, branding, websites, SEO and ads, built by one local team and measured by real results.
- Times Union
- The Daily Gazette
- Niskayuna Neighbors
Everything your brand needs, under one roof.
Start with one service or bring it all together. Every plan is custom, with clear pricing.
Not sure which service you need? We'll tell you, free.
Your marketing team, without the guesswork.
We blend creativity with real performance data, so your budget goes to what actually works. Every campaign starts with a measurable goal, and every month you get a clear report on what it earned. No cookie-cutter plans, and nothing handed off to strangers.
- ✦ Local team, no outsourcing
- ✦ Women-owned & led
- ✦ Monthly results reports
- ✦ 15-minute response times
- ✦ Human-made, never AI
- ✦ Restaurant specialists
Real brands. Real results.
Sweet Mimi's
Chris' Coffee
BuonaSera
Want results like these? Let's map out your plan.
Don't take our word for it.
50+ five-star reviews from business owners across the Capital Region.
“Wave Marketing has SIGNIFICANTLY increased the revenue of my mechanical service business.”
“We love Sarah and Molly. They are fast, communicative, and are always going above and beyond for our brand.”
“Sarah and Molly are the absolute best of the best.”
views, 182 shares and 340 likes from a single photo shoot and reel.
Up and running in two weeks.
Free intro call
A 30-minute call to learn your goals and current marketing, with no obligation.
Your custom plan
A clear roadmap with strategy, timelines, goals and pricing. No one-size packages.
Launch & grow
Most clients are onboarded within two weeks, with monthly reports from then on.
Step one takes 30 minutes, and it's free.
Hi, I'm Sarah.
I founded Wave Marketing Co. after 15 years in marketing, because business owners deserve transparency, not blind trust in a process. My team and I treat your brand like our own and show you exactly what your marketing is earning.
Marketing should be proven, not hoped for.
Sarah Vartanian · Founder & CEO
Questions, answered.
The essentials about working with Wave.
Wave Marketing Co. is a women-owned, data-driven marketing agency. We handle social media management, branding and logo design, website design, SEO and AI search optimization, Facebook and Google Ads, influencer marketing, email and text marketing, photography, marketing consulting and new business launches, all with a local, in-house team.
We're based in Niskayuna, New York, in the Capital Region, and in Sarasota, Florida. We work with businesses in Albany, Saratoga Springs, Troy, Schenectady, Clifton Park, Latham, Sarasota, Lakewood Ranch and Bradenton, and with clients across the U.S.
It depends on the services you need. Text marketing starts at $59 per month, graphic design at $199, marketing consulting at $299 per month, influencer marketing at $415 per month, SEO and AI search optimization at a one-time $800, social media management at $899 per month, logo design at $1,899 and websites at $2,999. We'll recommend a custom plan with a clear price on a free consultation call.
Businesses of all kinds, from HVAC and home services to retail and fitness, with a specialty in restaurants, cafés, breweries and hospitality.
Book a free 30-minute intro call. We'll learn about your goals, recommend the right services and send a clear plan with pricing. Most clients are fully onboarded within two weeks.
Ready to see what your marketing could earn?
Book a free 30-minute consultation, or if you're busy, get an instant proposal with pricing before we meet.