Email & text marketing that turns customers into regulars.
Wave Marketing Co. plans, writes and sends email and text campaigns for businesses in New York's Capital Region and Sarasota, Florida. Every message is personalized with your customer data and tracked to real results.
The right message, to the right person, at the right time.
We use your customers' behavior, preferences and engagement to personalize every email and text. That means higher open rates, more clicks and more sales, with better targeting and timing than a one-size-fits-all blast.
No generic templates. Every campaign is written by a real person who knows your brand.
Messages that get read, and trusted.
Texts get seen within minutes, but generic, AI-written messages get ignored or unsubscribed. Every Wave campaign is written by a real person using your own customer data.
of consumers check their text notifications within five minutes
SimpleTexting, 2026of consumers trust content less once they suspect it was generated by AI
Kinsta, 2026
Your customers want to hear from you.
Data-driven. Never generic.
Personalized
Messages tailored to each segment of your list, based on real customer data.
Written by people
Every email and text is written in your brand's voice, never by a template or AI.
Adjusted in real time
We watch results as they come in and fine-tune what's next.
Clear reporting
A monthly report and analysis showing exactly what your campaigns earned.
Ready to work with us?
No one-size packages. Simple, transparent pricing.
Starting at
Text marketing starts at $59 a month and email marketing at $399 a month. Every campaign is built around your business and your goals, and we'll give you a clear monthly price on your consultation call.
Get my custom quote →Want to see real client results first? Explore our case studies.
View our work →From first call to first send.
Strategy & data
We learn your goals and review your customer data to build segments that make sense.
Plan & write
We create a monthly email and text calendar, then write and design every message.
Send & report
We schedule and send your campaigns, then share a monthly report and analysis.
Questions, answered.
What business owners ask us before starting email or text campaigns.
Updated October 2026
Text marketing starts at $59 per month and email marketing starts at $399 per month. The final price depends on how many messages you send and whether you use one channel or both, and we'll give you a clear monthly price on your consultation call.
Email and text let you reach customers who already know you, directly in their inbox and on their phone. Targeted, personalized messages raise awareness, drive website traffic and increase sales, and they're one of the most cost-effective ways to share promotions and news.
Most businesses do well starting with a weekly or every-other-week email, then adjusting based on engagement. Texts work best when they're less frequent and timely, like a special offer or an urgent update. Half of consumers say every other week is their preferred frequency for business texts (SimpleTexting, 2026).
Our team writes every campaign. We use your customer data, including purchase history, browsing behavior and past engagement, to segment your list and personalize each message, so it sounds like you and not like a template.
We track open rates, click-through rates, conversion rates and ROI, and watch engagement trends over time. You get a clear report with our analysis every month.
Yes. We run email and text campaigns for businesses throughout New York's Capital Region, including Albany, Saratoga Springs, Troy, Schenectady, Clifton Park and Latham, and in Sarasota, Lakewood Ranch and Bradenton, Florida, as well as clients across the U.S.
Book with us or get an instant custom proposal.
Book a free consultation, or if you're busy, get an instant proposal with pricing before we meet. We take on a limited number of new clients each month.