Social media management — Capital Region, NY & Sarasota, FL

Social media management that turns followers into customers.

Wave Marketing Co. is a social media management agency serving New York's Capital Region and Sarasota, Florida. Our in-house team handles your strategy, content, community, ads and reporting, starting at $899 per month.

★★★★★ 50+ Google reviews ✦ Local, in-house team
Social media content creation by Wave Marketing Co., a social media agency in the Capital Region of New York and Sarasota, FL
From $899/moSocial media management
$899/moManagement starts at
2 weeksTypical onboarding
MonthlyClear results report
NY & FLCapital Region & Sarasota
Wave Marketing Co. team reviewing social media analytics and monthly reporting
01 — Monthly reporting

We let the data do the talking.

Our in-house team creates your content, runs your ads and tracks every result. Each decision is guided by your own numbers, and all of it comes back to you in one clear monthly report.

  • Engagement rate
  • Reach & impressions
  • Follower growth
  • Best performing posts
  • Optimal post times
  • Website traffic
By the numbers

Your customers are shopping on social.

Social media isn't just for likes anymore. It's where people discover, compare and buy, and they expect brands to show up and respond.

81%

of consumers say social media drives them to make impulse purchases

Sprout Social, 2025
73%

would buy from a competitor if a brand doesn't respond to them on social

Sprout Social, 2025
Social media content created by Wave Marketing Co. for a local business

Proof, not promises.

2.1M+Views · Sweet Mimi's
1M+Views · BuonaSera
$15KSocial sales · Chris' Coffee
02 — What's included

Social media that drives real results.

01

Strategic planning

A plan built on your goals and your data, not guesswork or trends alone.

02

Content creation

Posts, graphics, photography and video made in-house to fit your brand.

03

Community engagement

We keep the conversation going with your followers so they become customers.

04

Ads & influencers

Social advertising and influencer marketing to reach people beyond your followers.

03 — Pricing

Ready to grow?

No one-size packages. Simple, transparent monthly pricing.

Social media management

Starting at

$899/mo

Every plan is built around your business, your goals and your budget. On your consultation call, we'll recommend the right mix and give you a clear monthly price.

Get my custom quote →

Want to see what this looks like for a real business? Explore our case studies.

View our work →
04 — How it works

From first call to launch in two weeks.

01

Discover what you need

A strategy call to understand your business, goals and current marketing performance, then we recommend the services that make sense.

02

Build the plan

A customized roadmap covering strategy, deliverables, timelines and KPIs, so everyone is clear on expectations.

03

Onboard & launch

Contracts signed, access granted, systems set up. Most clients are fully onboarded and in motion within two weeks.

FAQs — Social media services

Questions, answered.

Everything business owners ask before handing over the keys to their socials.

Updated October 2026

Our social media management starts at $899 per month. The final price depends on how many platforms we manage and how often we post, and we'll recommend the right plan for your goals during a free consultation.

Yes. We manage social media for businesses throughout New York's Capital Region, including Albany, Saratoga Springs, Troy, Schenectady, Clifton Park and Latham, and in Sarasota, Lakewood Ranch and Bradenton, Florida.

It depends on who your customers are and what you want to achieve. Most businesses start with Facebook and Instagram, and many add TikTok depending on their audience and industry.

We do. Our team handles the strategy, content calendar, captions, graphics and posting, so you can focus on running your business. Need fresh photos or video? We also offer on-location photography shoots in the Capital Region and Sarasota.

Most businesses see engagement start to grow within the first few months, with stronger follower growth, website traffic and sales building over six to twelve months. For example, Sweet Mimi's in Saratoga Springs gained 4.2K new followers and 2.1M+ views in one year with us.

We track the numbers that matter to your business: engagement (likes, comments and shares), follower growth, traffic from social to your website, leads, and sales. Every brand weighs these a little differently depending on its goals.

Get started

Ready to grow your business?

We take on a limited number of new clients each month, so every brand gets our full attention.

Book a free call →
Selected clients

Brands we've worked with.

From the Capital Region to Sarasota. Hover a name to see their story.