Creating an Inclusive, Impactful Brand
When it comes to logo and brand design, we don’t believe in one-size-fits-all—and the branding project we completed for SEDRC, a WMBE (Women and Minority Business Enterprise) organization serving people with disabilities, is the perfect example of why custom branding matters.
At Wave Marketing Co., we specialize in crafting branding that not only looks great—but works hard. And when we were approached to create a complete branding kit for SEDRC’s newest branch, we knew we needed a design system that was both visually engaging and accessible.
Dear Small Business Owners: Your Logo Isn’t Your Brand
Your logo is just the start—true branding is about identity, messaging, and customer experience. This blog breaks down four key steps to build a brand that’s more than just a fancy design. From defining your mission to creating emotional connections, learn how to make your brand truly stand out.