What to Expect When Working with a Marketing Agency

What to Expect When Working with a Marketing Agency

If you've never worked with a marketing agency before, it can feel a little like handing over the wheel to your business baby—and we get it. Whether you're running a small business in Albany, NY or launching a new venture in Sarasota, FL, hiring a marketing team should make your life easier, not more confusing.

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Mid-Year Marketing Check-In

Mid-Year Marketing Check-In

It's officially the middle of the year—aka the moment where your 2024 goals are either thriving… or chilling somewhere in the back of your Notes app with your abandoned New Year’s gym plan. No judgment. But now is the perfect time for a reality check.

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Creating an Inclusive, Impactful Brand

Creating an Inclusive, Impactful Brand

When it comes to logo and brand design, we don’t believe in one-size-fits-all—and the branding project we completed for SEDRC, a WMBE (Women and Minority Business Enterprise) organization serving people with disabilities, is the perfect example of why custom branding matters.

At Wave Marketing Co., we specialize in crafting branding that not only looks great—but works hard. And when we were approached to create a complete branding kit for SEDRC’s newest branch, we knew we needed a design system that was both visually engaging and accessible.

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Real Results, Real Clients

Real Results, Real Clients

If you’ve ever wondered what actually happens when you hire a marketing agency, let’s cut the fluff and get into the real numbers. At Wave Marketing Co., we don’t just make your content look pretty—we build strategies that drive growth. From increasing website traffic to generating six figures in sales, we help small businesses grow through strategic, data-driven marketing.

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Who is Wave Marketing Co. and Why Are We Different?

Who is Wave Marketing Co. and Why Are We Different?

If you’ve been wondering who the heck we are and why we’re taking over the marketing game—first of all, welcome. Second of all, let’s talk about it.

Wave Marketing Co. is not your average marketing agency. We’re not here to just push out content and cross our fingers that it works. We’re here to change the way you think about marketing—and the results will speak for themselves. We’re a data-driven marketing company, helping businesses like yours crush it in a world that’s full of noise.

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Stop Blaming Social Media—Fix Your Website First

Stop Blaming Social Media—Fix Your Website First

Okay, I’m just going to say it: most business websites are a hot mess. There. I said it. Not because I enjoy roasting your digital home, but because I genuinely want your business to win. And that’s not happening if your website is confusing, clunky, or—brace yourself—designed by your cousin who “knows a little HTML.”

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Top Website Design Tips

Top Website Design Tips

In today’s digital landscape, your website is your most powerful marketing tool. Whether you're a new business in Niskayuna, NY, or a well-established brand, a well-designed website can make or break your marketing efforts. As a marketing company that specializes in creating custom websites, we’ve gathered some essential tips to ensure your site not only looks good but also converts visitors into leads.

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